Yazarlar

  • Kitap BölümüYalnız künye2024
    Presenteeism: Understanding its impact on workplace productivity and employee well-being

    Vural, Selvi

  • Kitap BölümüYalnız künye2019
    The effect of globalization on foreign trade: The case of BRICS countries

    Yildiz, Gizem Akbulut; Tosun, Bengu

  • Kitap BölümüYalnız künye2019
    Country of origin image and consumer knowledge effects on product evaluation and purchase intention

    Izmir, Onur

    Introduction Consumers daily face lots of purchase decisions when they are buying products and services (Bas et al., 2016). They rely on some certain elements of the products to make the right decision about which product to buy. Some rely on extrinsic cues such as brand, country of origin (COO), store name, and price, while others take into account intrinsic cues of the intended product such as taste, smell, design, and durability (Wall et al., 1991; Chao, 1998). Consumers are inclined to make inferences regarding a given product depending on the information and experience level that they have with it (Johansson et al., 1985; Han, 1989, 1990). There is a well-known positive relationship between price and the quality (Zeithaml, 1988). COO information also provides consumers with some insight about the quality of the product (Li and Wyer, 1994) as such consumers attribute some certain features to certain countries (Ahmed and d’Astous, 1993; Verlegh and Steenkamp, 1999). Consumers develop stereotypes concerning “made in” labels of the products (Han, 1990; Ahmed et al., 2004). For instance, Germany is famous for its high-quality and high-durability automobiles; Japan is a well-known country in terms of its high-technology products especially in electronics; Italy and France are good at design and fashion and so on. There is also a negative association between some countries and consumer’s perception. For example, Chinese products are perceived negatively in terms of quality (Verlegh and Steenkamp, 1999; Kinra, 2006; Kerboucheet al., 2012). As a consequence,….

  • Kitap BölümüYalnız künye2019
    A conceptual view to corruption and broken windows Theory Approach

    Yildiz, Baris

  • Kitap BölümüYalnız künye2019
    Investigation of the effects of the disasters occurred between 2010 and 2017 on the world economy

    Turan, Melikşah; Oral, Vildan; Kaya, Afşin Ahmet

    Introduction Disasters cause losses in various dimensions throughout the world. They lead to social, psychological, political and cultural changes as well as economic burdens for countries. People have been facing disasters since the beginning of human history. Information about disasters occurring in different parts of the world has been found in the oldest known records. Thousands of people have lost their lives in these disasters. (Akgiray et al., 2004: 77). Natural disasters cause significant economic losses and the loss of life for countries (Erkal and Degerliyurt, 2009). According to the statistics in Turkey, natural disasters result in economic losses equal to 1.1 % of Gross National Product each year (Aktürk and Albeni, 2002). However, considering indirect economic losses such as loss of production and unemployment, total loss is estimated to be greater than 1 % of gross national product (Erkal and Degerliyurt, 2009). It is possible to estimate the economic effects of the disasters by considering factors which are affected by the disasters. When the 1999 Marmara Earthquakes in Turkey is evaluated in terms of both loss of income and loss of national wealth, the total estimated cost is between 9 million dollars and 13 billion dollars according to the State Planning Organization of Turkey and 6-10 billion dollars according to the World Bank (Akgiray et al., 2004: 77). Estimations about the economic effects of the 1999 Marmara Earthquakes suggest the following figures: the reconstruction of damaged buildings is estimated….

  • Kitap BölümüYalnız künye2019
    Eu-China relations: Current and future challenges and opportunities

    Uğur, Ömer

    While EU-China relations are often characterized by a clear divergence of values and political norms, the scope and size of the relationship between the two sides in the past twenty-five years has been remarkable. The basis of this development lies in the considerable expansion of the economic interaction and substantial growth in trade between the two sides since the early 1990. Relations between the EU and China are now so dense as well as complex. In this study, development of the relations between the EU and China will be discussed and it will also be expressed why and how much this relation is significant for both parties. While doing this, the main factors that enable the relations between the EU and China and that prevent aforementioned relations to deepen will be discussed and opportunities, expectations and problems these bring forth will be mentioned. Thus, this study will try to provide an answer why the EU and China experience significant conflicts and even come across each other from time to time in the recent years will be answered.

  • Kitap BölümüYalnız künye2019
    Working capital management and firm performance of turkish companies

    Erdoğan, Mahmut

    Introduction Working capital management is vital for corporate finance because of its contribution to shareholder value by maintaining the balance between profitability and risk. In particular, firms that invest less in working capital are assumed to have higher returns and risks, while firms investing heavily in working capital are assumed to have lower returns and risks (Banos-Caballero et al., 2012). Effective working capital management is very important because it affects the performance and liquidity of the firm. The main objective of working capital management is to ensure the optimal balance among working capital components. Effective working capital management is an essential part of the overall company strategy to create shareholder value. Therefore, companies try to maintain the optimal working capital level to maximize their firm value (Vural et al., 2012). Effective working capital enables companies to be successful and to survive, while poor and mismanagement is the main reason for small business failures (Tahir and Anuar, 2016). The primary purpose of working capital management is to provide the appropriate liquidity for the company’s sustainability and activities and to fulfill its short-term financial liabilities. Therefore, current assets and short-term liabilities are important components of total assets and hence careful evaluation of total assets is of utmost importance. However, working capital management is a complex task because of an inverse relationship between liquidity and profitability. While the primary purpose of any company is profit maximization, it also needs to obtain the appropriate….

  • Kitap BölümüYalnız künye2019
    Social memory and cultural identity

    Ak, Muammer

    Introduction The social memory that reproduces itself through daily life practices is based on the knowledge and experiences of individuals about the past. Although social memory is nurtured by individual memories, it is clear that not all individual memories can be found in social memory. Because the recollections of the past are historical events to explain today. In this regard, recalling the past is as important as how the past is remembered. There is a mutual relationship between social memory and individual memory. In this context, individual memory affects social memory and also individual memory is affected by social memory. The individual is nourished from the social memory through the process of socialization and grasps the meaning of the world of culture and values of the society in which s/he was born. The coming up of the events in the social memory in daily life affects the individual memory and is transferred to the future through individuals. This individual interaction with social memory allows individuals in everyday life to reconstruct social memory. In brief, it can be said that individuals rebuild social memory by bringing the events that took place in the social memory into the agenda in their daily lives. Daily life refers to an area in which social memory is both reproduced and transmitted. It can be said that cultural memory is a formation as a result of the transfer of a certain life style, custom, tradition and the behaviors which have been continued….

  • Kitap BölümüYalnız künye2019
    Main reasons of government reforms in Turkey and the legislation/reform efforts between 1990 and 2007

    Kalkişim, Hasan Mahmut

    Introduction In today’s world where the idea of “the only thing that does not change is change itself” comes true, dazzling developments in the economic, technological, political, social, and cultural areas materialize, and administrative and economic transformations occur in parallel with these developments. The fact that the wind of change and transformation took place all over the world forced the countries to embrace this wind, and with this effect, the countries with the fear of falling behind began to redesign their economic, political, and administrative structures within the framework of this transformation. In this direction, various modern management approaches have been applied in different countries. Concepts such as total quality management, strategic management, learning organization, and accountability started to be used in the public administration of countries. “New Public Management Approach” which emerged in the international arena especially after the 1980s directs the reform efforts of the countries. In Turkey, citizens from the politicians, businessmen, and scientists to the bureaucrats, small shopkeepers, and ordinary people express that there is a need for the re-arrangement of public sphere, and public sphere needs to be designed in such a way that it provides services at a sufficient and effective level (Parlak, 2005: 182). Historically, the reform efforts in Turkey started in Ottoman Empire time. Reform efforts took the form of westernization after the political reforms made in the Ottoman Empire in 1839 (called Tanzimat in Turkish). Reform efforts did not change its….

  • Kitap BölümüYalnız künye2019
    University students’ motivations for watching social media advertisements: A study in the context of uses and gratifications theory

    Diker, Ersin; Gencer, Zekiye Tamer

    Social media tools which are popular today among young people, especially university students, provide individuals opportunities to create their own profiles and share music, videos and photos related with their interests. These social networks sometimes surpass traditional socialization spheres such as family, school, peer groups and society, and they also cause traditional media means (TV, radio, newspaper, etc.) to lose their effects. These media tools play an important role on the individuals to create their own identities in the socialization process. The identities of this new platform, its connections and the contents produced generate a new generation. Digital networks provide for this new generation an easy and convenient platform to communicate with their family, friends and the others. In addition, they provide maximum pleasure and gratification for these individual users by fulfilling their needs constantly and immediately. In the past, people used to use various mass communication tools like television, radio and movies as well as face-to-face human interaction in order to fulfill these needs and desires. Most of the time, these gratifications could not realize because of the reasons such as inaccessibility, responding, programming and timing. Social networks have become to be preferred as the use of social networks are different from the traditional mass communication tools and the individuals play an active role on sending messages to others. In this respect, individuals, thanks to not only mediative social contact but also accessing other media contents optionally and eagerly, are satisfied immediately with the….

  • Kitap BölümüYalnız künye2019
    The impact of export promotion programs on the technological intensity of export products: The case of Turkey

    Mete, Emrullah; Yildiz, Gizem Akbulut

    Introduction Exports of high-tech products have gained considerable importance along with globalization and increasing competition in the world economy. Countries have become increasingly in need of exports of high-tech products in order to be competitive and to increase their market shares as well as to protect their current status in markets. In order to overcome the squeeze experienced in world trade, companies and countries increased their research and development expenses to innovate. This process, which manifests itself in producing the current product at a lower cost and/or creating a new product, changed the shares of countries in world trade and hence has become an important part of foreign trade. There is a significant number of studies in the empirical literature indicating that research and development expenses improve innovation which eventually lead to increase in the share of high-tech products in total exports of countries. Since the high-tech product means high value added product at the same time, the increase in exports of high-tech products will also facilitate the economic growth. Thus, it is also important nowadays that countries take the issue of the technology concentration into account and apply it in the scope of their export support programs. It should be taken into consideration by public authorities who design support policies for exporting that the aim of increasing export performance, competitiveness, and market share in foreign trade can be reached through exporting of high-tech products. This study investigates the impact of export….