Preface

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dc.contributor.authorChristiansen, Bryan
dc.contributor.authorYildiz, Salih
dc.contributor.authorYildiz, Emel
dc.date.accessioned2026-10-22T10:21:04.576971Z
dc.date.available2026-10-22T10:21:04.576971Z
dc.date.issued2014
dc.identifier.endpagexxiv
dc.identifier.isbn978-146666223-0
dc.identifier.isbn978-146666221-6
dc.identifier.scopus2-s2.0-84945335504
dc.identifier.startpagexx
dc.identifier.urihttps://rdlopen.rawdatalibrary.net/r/gumushane/13217
dc.language.isoen
dc.publisherIGI Global
dc.relation.ispartofHandbook of Research on Effective Marketing in Contemporary Globalism
dc.rightsinfo:eu-repo/semantics/closedAccess
dc.titlePreface
dc.typeEditorial
dspace.entity.typePublication
rdl.citation.scopus4
rdl.oa.statusclosed
rdl.source.indexSCOPUS