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oai:gumushane-rdlopen.rawdatalibrary.net:gumushane/166582026-10-22T10:32:51Zopenairecom_gumushane_10000col_gumushane_10001

The Use of Framing Theory in Public RelationsGüran, Mehmet SalihÖzarslan, HuseyinFramingpublic relationsjournalismpublic opinionmedia framesAlthough framing approach has been used practically so far mainly in the fields of political communication and journalism, in particular the development of public relations and new media has increased its practical potential for public relations practitioners. The aim of this paper is to review public relations and journalism research for the practical possibilities the framing approach presents to public relations in enhancing the effectiveness of news media usage.SELCUK UNIV, INST TURKISH STUDIES2013Articlehttps://rdlopen.rawdatalibrary.net/r/gumushane/166581300-5766trTURKIYAT ARASTIRMALARI DERGISI-JOURNAL OF STUDIES IN TURKOLOGYinfo:eu-repo/semantics/closedAccessinfo:eu-repo/semantics/articlehttps://gumushane-rdlopen.rawdatalibrary.net/tr/items/gumushane/16658